MARKETING STRATEGY

Strategy is at the heart of everything we do.

ANNUAL PLANNING

Strategy differs from an action program because, in contrast, it should not be rigid but adapt to the different contexts, unforeseen circumstances, order and disorder of the complex dynamics projects face. We start by analyzing the market, its best practices and its competitors. We set goals based on the brand vision and point out new coordinates, suggesting ways and recommending actions that contribute to achieving sustainable results.

MONTHLY CONSULTING

Even after the annual plan has been developed, the strategy must be updated, written and rewritten in line with day-to-day needs and objectives. This way we guarantee the constant suitability of the actions for the defined objectives and thus, achieve results.

COMMUNICATION

If it was not communicated, it never happened.

After a study and research work and a strategic communication plan begins the “fun” part: supporting the defined strategy by communicating it to the 7 winds. Let's talk, generate engagement, create experiences.

Design

Draw a face.

After the research work and the strategic communication plan begins the “fun” part: supporting the defined strategy by communicating it. Let's talk, generate engagement, create experiences.

Branding

Make a brand, create your image, or renew an existing brand in tune with your purpose, your positioning, and the market where you operate.

PUBLICITY

No matter what they say, there is good and bad publicity. We want to be on the side that makes the difference, which communicates brand value and ensures measurable results.

PROMOTIONAL

In the smallest details is the consistency of a brand. It is important to ensure that communication is permanently aligned on all media.

CREATIVE WRITING

A story that no one has ever heard.

The path to differentiation involves telling your story. We deliver creative content aligned with the brand strategy, positioning and DNA.

BRAND IDENTITY

Brands have a name and often a signature. It's important to give it meaning, tell a story that engages and communicates with your target audience.

DIGITAL MARKETING

In the digital world the possibilities to communicate are endless .... Let's spread the word!

SOCIAL NETWORKS

One of the most relevant channels in communication today. A few posts and cute photos are not enough to generate engagement and likes. You need to set a strategy, align the tone and monitor results.

Digital

The future was yesterday. See you tomorrow?
In a world of bytes and algorithms, we differentiate ourselves in the great digital web with two premises:
Strategy - definition of a digital plan in line with the brand's voice;
Measurement and return - definition and constant monitoring of investment through concrete metrics.
We want to be found. We want to be present and communicate to the right audience.

GROWTH STRATEGY

If we don’t know the current business metrics, and what we want to achieve, we have no way of charting a way forward. The growth strategy maps all the tactics and activities we recommend to grow your business in a sustained and continuous way.

WEBSITE & APP DEVELOPMENT

The digital area requires digital assets. The website is the essential mechanism to take advantage of your online presence. To do this we combine blogs and mobile applications, so that all channels have their presence and find the customers, regardless of how they reach to you.

INBOUND MARKETING

Have you thought of how you search for information about a product or service? It certainly involves many online searches on search engines like Google. Your customers do the same. Inbound marketing is the methodology we use to ensure your presence in the places where your customer is looking for you.

PPC CAMPAIGNS

For customers who still don't know they need your product or service, a paid campaign ensures exposure of your ad to a wide range of search engine and social network users.

SOCIAL MEDIA MARKETING

In addition to the PPC (paid campaigns) component of social networks, we guarantee a regular communication strategy in these channels, to generate interest in the brand and expand its universe to all customers and potential customers.

LEAD GENERATION

All of the above activities will not have the desired impact on your business if they are not measured and your results translated into numbers. At the end of the day, your goal is to ensure results, have satisfied customers and capture new customers.
Strategy is not the consequence of planning but the opposite, its starting point.”, Henry Mintzberg